Business Distilled

for those who are busting their chops to kick ass in their business

Original content presented for quick easy reads. We may occasionally throw in a little non-business stuff. It could even be the BS that helps us think or laugh (both are healthy). It is labeled lagniappe (something extra).

image of road & trees distilled to shapes

The Principles of Business Distilled

There is one principle that is foundational to my approach to business and another principle that is foundational to this blog. They are the reason this will be one of your favorite blogs.

CATEGORY: PRINCIPLES OF BUSINESS
Tagged with: #businessfunctions, #PeterDrucker, #createcustomers, #innovatebusiness, #businessinnovation

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two very different motorcycles and riders

HOW TO COMPETE IN BUSINESS - IT'S A BINARY CHOICE

When you distill business you realize there are only two ways to compete. Every business makes this critical binary choice.

CATEGORY: CUSTOMER CREATION
Tagged with: #businesscompetition, #businessrivals, #businessstrategy

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gaudi's casa batlo in barcelona spain

INNOVATING BUSINESS OPERATIONS - A FRAMEWORK

This framework can be used like a checklist to innovate proscesses and activities of any enterprise. There are four options to consider with every process or activity.

CATEGORY: INNOVATE BUSINESS OPERATIONS
Tagged with: #businessinnovation, #innovation, #business efficiency

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woman hanging out 2nd floor window to speak to man downstairs

TWO ESSENTIALS OF EVERY SALES COMMUNICATION

There are only 2 essentials of sales communications and they are the essence of every product that someone will pay for.

CATEGORY: CUSTOMER CREATION
Tagged with: #selling, #advertising, #copywriting, #businesscommunications

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man having blood drawn for test

KNOW YOUR NUMBERS

One out of every nine men in America will get prostate cancer in their lifetime. This article explains why PSA tests are so important.

CATEGORY: LAGNIAPPE
Tagged with: #psatest, #prostatecancer, #menshealth, #healthcare

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a table with lunch & wine at rialto bridge in venice italy

INNOVATION STARTS WITH VISION

Faced with a problem and pondering how to solve it, a vision is born. Here is an account that clarifies visioning & and gives 4 steps to making them reality.

CATEGORY: INNOVATION
Tagged with: #vision, #businessvision, #visiontoreality

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ancient roman mosaics in church in ravena

3 ESSENTIALS FOR A BUSINESS TO HAVE A CHANCE TO SUCCEED

There are three essentials for every business to have a chance at success. They are explained here.

CATEGORY: CUSTOMER CREATION
Tagged with: #audience, #messages, #businessprocesses, #leadgeneration, #leadnurturing, #customerexperience

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